Who We Are
We're a solution agnostic digital business and marketing consulting firm, with a backbone in data analytics.
We get involved when you're stuck.
Marketing, Agency &
Conduct a 360 audit of your media, marketing, digital platforms and agencies to identify a 3rd party view of;
- Opportunities for growth, retention or cost savings,
- Risks, issues and vulnerabilities,
- Process and operating rhythm improvement
We’ll perform the audit and develop a report with prioritised recommendations for you, or us to implement.
Digital Business & Marketing Strategy
Tzu & Co. uniquely specialises in advisory, analysis, planning and management of marketing and digital business (any element of a business that touches or uses technology to operate, promote or sell their product or service). Our typical services are:
- Strategy workshops
- Developing digital acquisition plans
- Developing loyalty and retention plans
- Identifying and solving digital product gaps
- Introducing new internal and external processes to support initiatives
Analytics & Attribution
We understand what a marketer needs to know in order to make better investment decisions or to demonstrate value back to the business.
Using your existing analytics & technology stack or developing a new bespoke customer data view, we assist our clients in gaining visibility over:
- Your customer behaviour
- Attributing marketing activity to a customer and their value,
- ROI and ROAS
Project & Change Management
Introducing change and improvements to processes, platforms and people, often requires navigating complexities and subtleties.
Our Project & Change Managers have proven experience in; monitoring and managing resistance, dependencies, and budgeting risks, whilst successfully delivering a project to successful conclusion.
Readying The 'New Normal'
The world has forced changed upon people and how they interact with each other, and businesses. From shopping behaviours to virtual communication; nothing will be the same.
Our specialists have proven success in digital transformation, we help you close the gap between where you are and where you need to be, for survival and grow.
We've worked with some incredible businesses.